We believe that social media has a role to play in almost every business function where conversations need to happen and to this end we have developed a series of transformation products (and are continually developing more) to tackle challenges in each major business department.

• Strategic/organisational social

• Sales 

• Human Resources 

• Marketing 

• Customer Care

• Supply Chain

• Research and Development

Rather like a Venn diagram, there is often overlap between these programmes for example, encouraging sales staff to write blogs is part of our social selling programme, but it is also part of our employee advocacy module (which sits within our Social HR programme). But an organisation-wide transformation will leverage an enormous benefit for any organisation.

As an example of what this means…

This illustrates the way that people consume corporate content as opposed to consuming content from individuals.

All programmes help organisations understand how to empower their workforce, manage risk, and leverage the huge opportunity presented by social networks that now dominate communications and media channels.