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 by Tim Hughes | @Timothy_Hughes | LinkedIn Yesterday we were running a Social Strategy day for our clients.  This doesn’t teach the CEO how to use Twitter, it provides the Management Team / Board of Directors / C-Suite with a Blue Print on how to use Social across the business. Not in the tactical manor...

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by Tim Hughes | @Timothy_Hughes | LinkedIn I’ve been in sales for 25 years and I’ve seen a lot of change in that time. I started hand writing letters and handing them into a typing pool. It may amaze people but there was no internet, not mobile phones, no social media, no PC and Macs...

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by Tim Hughes | @Timothy_Hughes | LinkedIn We had a call recently with a prospect that whole demand generation process was about events. I asked how it was going and the prospect said they had seen the results from events drop by 60%. They also admitted from further probing that in fact they had dropped...

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by Tim Hughes | @Timothy_Hughes | LinkedIn Back in the 1930s, (yes that far back), advertisers worked out that they could sell stuff by interrupting your day and telling you about their product. Newspaper adverts and then TV adverts was a way of doing this. As you read the newspaper the advert would interrupt your...

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by Tim Hughes | @Timothy_Hughes | LinkedIn First and foremost here at Digital Leadership Associates social-experts.net we don’t say that Cold Calling is dead, far from it, we know a number of companies that still cold call. The difference being that Cold Calling and Social Selling has flipped. Where as, three years ago people cold...

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AVANTAGEHeadquarters
Organically grow the holistic world view of disruptive innovation via empowerment.
OUR LOCATIONSWhere to find us
https://dlaignite.com/wp-content/uploads/2019/04/img-footer-map.png
GET IN TOUCHAvantage Social links
Taking seamless key performance indicators offline to maximise the long tail.

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