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by Tim Hughes | @Timothy_Hughes | LinkedIn According to research from Genpac two thirds of Digital Transformations will fail. https://www.consultancy.uk/news/2656/two-thirds-of-digital-transformation-projects-fail Must admit, I thought they must have got that wrong. Having been around during the dot.com boom, I remember saying then (on the basis most IT projects fail or don’t meet expectation) “why would a...

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by Tim Hughes | @Timothy_Hughes | LinkedIn I often write about social selling and in posting these blogs, I often get comments on LinkedIn, I have no idea where they get these ideas from or which joker is saying “social selling is …” but I wanted to clear some of these up. Here are a...

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by Adam Gray | @AGSocialMedia | LinkedIn Well, I’m not actually, but I do get asked to speak on radio shows most weeks to give an opinion on social media issues when there’s something in the news about it. Today, I was asked to speak on Talk Radio on the Julia Hartley-Brewer show because Jeremy...

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by Tim Hughes | @Timothy_Hughes | LinkedIn In his book “Obliquity” John Kay points out that actually objectives are a waste of time, what do I mean? If we go back to 1940, Prime Minister Churchill stood up in the UK Parliament and said that the United Kingdom would be victorious.  Which was a goal,...

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by Adam Gray | @AGSocialMedia | LinkedIn I find it fascinating how often life gives you a reminder to practice what you preach. I like to think that we at Digital Leadership Associates are pretty good at taking our own medicine – we blog at least once per day, we are extremely active on social...

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AVANTAGEHeadquarters
Organically grow the holistic world view of disruptive innovation via empowerment.
OUR LOCATIONSWhere to find us
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GET IN TOUCHAvantage Social links
Taking seamless key performance indicators offline to maximise the long tail.

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