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by Tim Hughes | @Timothy_Hughes | LinkedIn (For those that don’t know Bollocks is a slang term in the UK for rubbish. Not in a garbage way, you don’t say “I’m taking the bollocks out”, best way to describe it is that it’s worse than shit. If something is worse than shit, it’s bollocks. Bollocks...
by Tim Hughes | @Timothy_Hughes | LinkedIn Danielle Guzman (@guzmand) Posed the following question on a Tweet the other day …. “Digital Transformation on top of a broken business model or strategy is going to save the business” — right or wrong?” It’s our 3rd Birthday. Happy Birthday to us! When Adam, myself and Alex started DLA...
by Tim Hughes | @Timothy_Hughes | LinkedIn Why Your Objective is to Get Overlapping Networks with Your Prospects One of the thing we teach in our Social Selling programs is to create a network, rather than having a bunch of contacts. What’s the difference? Adam and I talk about when we first set up Digital...
by Tim Hughes | @Timothy_Hughes | LinkedIn Was with one of clients yesterday and the subject of the allocation of leads came up. The Sales Leader said “don’t allocate that lead to person A, as they are crap on social”. His point no surprise to me, my team, in fact everybody in the company represent...
Today is the first day of “Ignite” the Digital Leadership Associates global conference. We have been joined by our associates and resellers from around the world – Hong Kong, Singapore, United States and many places across Europe. We are so excited, not just because we have some exciting things to launch, but because it will...
by Tim Hughes | @Timothy_Hughes | LinkedIn Over the next two days we are running our first #DLAIgnite conference. Our company, DLA is now 3 years old and we thought it was time to get our Associates and our Resellers / Partners together. This means we are flying them in from all over the world...
by Adam Gray | @AGSocialMedia | LinkedIn I know I sound like a broken record…but I’m going to say it again anyway. When Tim and I founded DLA we knew that we could help change sales teams (and the wider desire to be social within organisations). We knew that the process of being successful on...
by Tim Hughes | @Timothy_Hughes | LinkedIn I was feeling upbeat the other day, I was reading a book. In the forward it talked about how the author was the “real deal”, how this was all about being “authentic”. This sounds great, we need this. Next we are told that Social Selling isn’t about selling....
by Tim Hughes | @Timothy_Hughes | LinkedIn The world is changing, we all know there is a movement to social and digital, one area that seems to be stuck in an analogue world is conferences and exhibitions. Why do people go to conferences and exhibitions? They go because they are seeking information, they wanted workable...
by Tim Hughes | @Timothy_Hughes | LinkedIn Often when we engage with clients about Social Selling we hear “Social Selling doesn’t work, we tried x and it didn’t work” for example … “We wrote some content and nothing happened” “We sent 250 InMails and nothing happened” We have written before about how of course these...
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