Why the book “Smarketing: How to Achieve Competitive Advantage through Blended Sales and Marketing”?
by Tim Hughes | @Timothy_Hughes | LinkedIn After I wrote “Social Selling: Techniques to Influence Buyers and Changemakers” http://tinyurl.com/gqhfcqjI was under a lot of pressure to write a Social Selling part 2. While I’ve never been in a band and cannot even play an instrument, there is a band metaphor here. After the success of...