by Ian Moyse | @IMoyse | LinkedIn Through my work both as a sales leader and as a social sales advocate I am always on the look out for new tools and approaches that can make social engagement easier and help you to stand out from the crowd. Here are a few I have found...
by Adam Gray | @AGSocialMedia | LinkedIn How do you find the right speaker for your event? Here are 10 ideas that will help you find the right expert who can start a conversation from the stage – and on social. Start your search on YouTube (rather than Google). Watch speakers in action beforehand. They...
by Ian Moyse | @IMoyse | LinkedIn I am often asked how I benefit from using social media, what it is and how it came into being in the first place. As we speak, it soon becomes clear that the questioner has a specific goal, for example getting into account XYZ or winning a specific...
by Ian Moyse | @IMoyse | LinkedIn Having been on social networks for many years, starting with Linkedin, progressing to Twitter and then others, I have found that the real benefit is meeting great people that you would have missed otherwise. Many people in business often ask me why take part in social at all,...
by Ian Moyse | @IMoyse | LinkedIn I have written and spoken many a time on Disruptonomics, the economy of rapid change in which we now live – and survive. We have seen an accelerating growth of large reputable and seemingly safe brand names slipping from customer favour and even going bust. Blockbuster Video succumbed...
by Ian Moyse | @IMoyse | LinkedIn Last Friday, I got a panicked call from my wife, terrified and distraught hiding under a table in a London restaurant fearing for her life. She had been looking forward to a fun family night out at the Royal Variety Show and thought she had been caught up...
by Ian Moyse | @IMoyse | LinkedIn Have you been shadow banned? If your social accounts or online profile means anything to you, you need to be aware of this phenomenon. Shadow banning (also called stealth banning, ghost banning or comment ghosting) is the act of blocking a user or their content from an online...
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