By Izi Singleton | @DigitalLead_Iz You know the old saying: fool me once, shame on you; fool me twice… you’re pretty good at this, you scamp. Throughout history, the prank has been a widely accepted form of ‘banter’ and we, the gullible people on the receiving end, seem to lap it up. From 1st April...
by Tim Hughes | @Timothy_Hughes | LinkedIn We live in a world that offers more opportunity than ever before. (Most) barriers are broken down, pretty much any of us can do what we want. We can travel the world, get access to pretty much anything through our mobiles… we live in a world of great...
by Adam Gray | @AGSocialMedia | LinkedIn It’s time for a rant…perhaps because I’m still on a post-Christmas diet and therefore a bit grumpy! So, I’m sorry about this. Here we go. I’m tired of people working at large corporations (you know who you are) posting the same stuff as all of your colleagues. I’m...
by Tim Hughes | @Timothy_Hughes | LinkedIn How do we get that balance between Sales and Marketing? As a salesman I am often torn between the arguments for awareness and the need for leads. OK, I lied, we need leads and we need them now. With my “sales” hat on, I recall the day of...
by Adam Gray | @AGSocialMedia | LinkedIn Having worked in the social media space for some years I have been fortunate enough to engage with a large number of organisations ranging from owner managed micro businesses right up to multi-national conglomerates and I have seen a huge paradox in how businesses behave, a paradox present...
By Christine Bailey | @christinebailey One hundred and sixty-nine years. That’s how long the The World Economic Forum predicts it will take us to close the gender gap. We have to get there faster! And so, on International Women’s Day (March 8), women around the world are called to action to accelerate gender parity – to...
by Tim Hughes | @Timothy_Hughes | LinkedIn With Social Selling now being “business as usual” here at DLA we always great a “tingle” when a new customer start’s a social selling a project. It’s amazing when we see the way social can change people’s lives, especially with sales people. Social enables a sales team to...
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