by Tim Hughes | @Timothy_Hughes | LinkedIn Working in the field of Sales and Marketing as we do, it’s interesting to see how things develop. One person once said of me that I was a social selling “pioneer and innovator” and it’s suck with me. I’m proud of what we have achieved. Alex Low for...
by Adam Gray | @AGSocialMedia | LinkedIn Do you remember the old Bullworker adverts…or the Kirby vacuum cleaner ones…or even the elevator shoes ones? Of course you do. They painted a picture of how great things would be if you invested in their products. For me, there are two interesting points from those old ads...
by Tim Hughes | @Timothy_Hughes | LinkedIn Here at Digital Leadership Associates (DLA) www.social-experts.net we have written before about the importance of Prospecting. All companies must have a Prospecting culture that the management lead from the front. At the last company I worked at, there was no Prospecting culture so it was enforced on sales through the...
by Tim Hughes | @Timothy_Hughes | LinkedIn I’ve just read one of the cold outreach gurus complaining about the time he is wasting because of cold outreach and this has to stop. I totally agree! He keeps getting people sending him in mails on LinkedIn, which we all know is, just that, cold outreach but...
by Adam Gray | @AGSocialMedia | LinkedIn Do you think that it’s okay for your personal trainer to be overweight and out of shape? Do you think that your personal “success coach” should arrive at your office in a rusty old car? Do you think that your vegan chief should indulge in the occasional sneaky...
by Tim Hughes | @Timothy_Hughes | LinkedIn A large “household name” company has a conference in January. As they are a large company I’m connected to more than one person who works there. Why do I know they have a conference? Because all the employees are telling me about it. My news feed is all...
by Adam Gray | @AGSocialMedia | LinkedIn Back in March 2001 I bought my first Mac. I had previously used Macs, but never actually spent my own money on one. So when OSX was launched I decided to take the plunge. 1500 of my own money on a titanium PowerBook. Titanium..at a time when every...
by Tim Hughes | @Timothy_Hughes | LinkedIn The title of this blog was question asked at some social selling training we did recently. We are always amazed when we train people on social selling, how once empowered, people want to pick up the skills we teach and use them in the future. How Do I...
by Tim Hughes | @Timothy_Hughes | LinkedIn Yes that’s right. I was reading an article about Kathryn Parsons in The Sunday Times, she started a tech education company Decoded in 2011, promising to teach everyone and anyone to code in one day. The business in now active in more than 85 countries. And it got...
by Adam Gray | @AGSocialMedia | LinkedIn My business partner Tim Hughes sent me the following article the other day asking me to make comment on it. https://www.marketingprofs.com/charts/2019/40388/why-consumers-click-on-paid-search-ads As the title suggests, it asks the question “why do consumers click on paid search ads?” So, does it answer this question? Well if you get an...
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