by Tim Hughes | @Timothy_Hughes | LinkedIn There is a saying in London where DLA is based, that “you wait for a bus for ages and then three come along in quick succession”. It would seem it is the same with advertising fails, or is there a pattern forming? First there was the Pepsi ad:...
By Alex Blakeway | @AlexBlakeway If you are looking to accelerate your business through social media these are 5 great starting points to become a social media rock star! Set your vision and dream Set out what is the dream, this should be something so big it seems nearly impossible to achieve. The vision should...
by Tim Hughes | @Timothy_Hughes | LinkedIn With Social Selling now being “business as usual” here at DLA we always great a “tingle” when a new customer start’s a social selling a project. It’s amazing when we see the way social can change people’s lives, especially with sales people. Social enables a sales team to...
By Izi Singleton | @DigitalLead_Iz You know the old saying: fool me once, shame on you; fool me twice… you’re pretty good at this, you scamp. Throughout history, the prank has been a widely accepted form of ‘banter’ and we, the gullible people on the receiving end, seem to lap it up. From 1st April...
[et_pb_section bb_built=”1″ admin_label=”section”][et_pb_row admin_label=”row” background_position=”top_left” background_repeat=”repeat” background_size=”initial”][et_pb_column type=”4_4″][et_pb_text header_font_size=”30″ text_line_height=”1.7″ use_border_color=”off” background_position=”top_left” background_repeat=”repeat” background_size=”initial” _builder_version=”3.17.4″] by Adam Gray | @AGSocialMedia | LinkedIn The importance of having a plan is crucial in any element of business, that’s a fairly well accepted fact. Social media is no different. But for most organisations this presents a fairly major...
by Adam Gray | @AGSocialMedia | LinkedIn This Spring The BIP is being held in Bassenthwaite in the Lake District in a lovely country house hotel. It is a two day immersion event where business owners and managers get to listen to some great speakers and take part in some fantastic exercises to help them...
by Tim Hughes | @Timothy_Hughes | LinkedIn Before sitting down and writing this, I thought I would Google “CEO” and find out what is the definition of a CEO. Wikpedia states, a CEO is “charged with maximizing the value of the entity, which may include maximizing the share price, market share, revenues, or another element”. ...
By Katie King | @katieeking It’s 14 years since years since LinkedIn launched. It took a while to get going, with as few as 20 new sign-ups some days. At last count, there were 500 million users. Imagine being able to harness anything like that kind of growing power, that kind of reach, that kind...
by Tim Hughes | @Timothy_Hughes | LinkedIn We are not LinkedIn trainers, we are Social Selling trainers. LinkedIn is only 30% of your social graph. Social Selling is a change of behaviour and while the tool is important “A fool will a tool is still a fool”. Our training and mentoring enable people to understand...
By Paul Ellis | @PaulEllisUK I have always been impressed by the teamwork exemplified by the Royal Air Force Red Arrows display team. A group of highly skilled and accomplished individuals that when working together in sync demonstrate impressive agility and discipline that is both effective and engaging. A key area in business that teamwork,...
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