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by Tim Hughes | @Timothy_Hughes | LinkedIn Posting across multi-platforms. For example posting the same content on Instagram, Facebook, Twitter, etc … It may well “save you time” but it steals time from your followers who probably follow you on multiple platforms …. The classic is using products like Buffer to multiple-post. Another clue, you...
by Tim Hughes | @Timothy_Hughes | LinkedIn Danielle Guzman (@guzmand) Posed the following question on a Tweet the other day …. “Digital Transformation on top of a broken business model or strategy is going to save the business” — right or wrong?” It’s our 3rd Birthday. Happy Birthday to us! When Adam, myself and Alex started DLA...
by Tim Hughes | @Timothy_Hughes | LinkedIn Why Your Objective is to Get Overlapping Networks with Your Prospects One of the thing we teach in our Social Selling programs is to create a network, rather than having a bunch of contacts. What’s the difference? Adam and I talk about when we first set up Digital...
by Tim Hughes | @Timothy_Hughes | LinkedIn Over the next two days we are running our first #DLAIgnite conference. Our company, DLA is now 3 years old and we thought it was time to get our Associates and our Resellers / Partners together. This means we are flying them in from all over the world...
by Tim Hughes | @Timothy_Hughes | LinkedIn When I first started selling, the internet, mobile and social media didn’t exist. Yes, there was such a world. It’s probably worth me saying that as CEO of Digital Leadership Associates (DLA) DLAignite.com I do a lot of recruitment and I’m writing this as a recruiter in my own...
by Tim Hughes | @Timothy_Hughes | LinkedIn We have seen a number of changes in social selling over the years. One change is the way people have moved from “I suppose we must do it” to some sort of “combo prospecting” sometimes called the “social phone”. Which is where people cold call and use social...
by Tim Hughes | @Timothy_Hughes | LinkedIn We talk with many, many companies and the one thing they have in common is that they are scared. The world has changed, we have been using mobile phones for many years now. Apps like Uber, Shazam, Facebook etc unheard of ten years ago are now used by...
by Tim Hughes | @Timothy_Hughes | LinkedIn Sales is a profession just like Doctor or Lawyer we have our professionalism to withheld and we have always done this. It’s more important than ever to do this as people can now see your social presence on all the social networks you are on. So while Social...
by Tim Hughes | @Timothy_Hughes | LinkedIn I’m standing in line waiting to get on my EasyJet flight back to London. We have been on holiday for the New Year vacation, back to work on Monday. Just before we left the UK it was announced that the only large record shop in the UK went...
by Tim Hughes | @Timothy_Hughes | LinkedIn I used to have a very large pharmaceutical company as a client and one day I asked them, “what are you doing about social media?” “Nothing, we are regulated”. Was the response. I asked “So I or anybody can go on-line and say your product is rubbish, what...
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