by Adam Gray | @AGSocialMedia | LinkedIn Let me begin by saying I am not an SEO expert. I understand the basics of SEO and I understand that it’s a science the requires a lot of study to master. I also understand that there are ways of sidestepping this study and ongoing work by using...
by Tim Hughes | @Timothy_Hughes | LinkedIn Adam and I are sitting in Singapore after onboarding “team DLA” out here in the Far East with our Programatic Social Selling approach. Against a back drop of a lack of leads and meetings for every company worldwide. We have spoken to people in Singapore, America, Australia, United...
by Adam Gray | @AGSocialMedia | LinkedIn This week our good friend Simon Kemp came out with his “state of the nation” report – 2018 Q4 Global Digital Statshot which for us is a fantastic tool to see how the macro shifts in behaviour influence what we and our clients do at a more micro...
by Adam Gray | @AGSocialMedia | LinkedIn As Eric Schmidt once announced “now there is more data created in two days than there was from the beginning of human history through to 2003”…as it turns out the quote may or may not be accurate, but one thing we know is that there is no shortage...
by Tim Hughes | @Timothy_Hughes | LinkedIn Here at Digital Leadership Associates (DLA) www.social-experts.net if you are a regular reader you know that we are big users of content marketing. Yesterday, the company being only 20 months round and we published our 400th blog. Why? Because it creates us 3 pieces of inbound every day. We don’t,...
by Tim Hughes | @Timothy_Hughes | LinkedIn Sales and Marketing is a mess and the buyer is all to blame. Only 10 years ago, you could call up a company and they would send you a brochure and you were happy when it turned up 3 days later. Now the buyer can go on-line and...
by Ian Moyse | @IMoyse | LinkedIn Anyone watch the recent ‘The Circle’Reality TV show? Don’t blame you if you didn’t with so much reality program fodder out there. However, this one for me was of interest as it was focused totally on the Social Media world and posed an interesting social experiment. The premise...
by Adam Gray | @AGSocialMedia | LinkedIn Social media creates an amazing opportunity to reshape how we, our businesses and our whole industries operate. Social media creates a level playing field where our visibility is governed not by the depth of our pockets but by the depth of our knowledge. You don’t believe me consider...
by Tim Hughes | @Timothy_Hughes | LinkedIn While we were in Singapore onboarding team DLA to cover the Asia Pacific area we visited on a number of occasions Microsoft office. After drinking a couple coffee I needed to use the washroom. On the wall were two images, one told me to wash my hands properly, the...
by Adam Gray | @AGSocialMedia | LinkedIn When Tim and I founded Digital Leadership Associates ( www.social-experts.net ) we were keen to do things differently. There are a lot of LinkedIn profile writers out there. A lot of LinkedIn trainers. A lot of personal branding experts. But they all share one characteristic that Tim and...
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