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by Tim Hughes | @Timothy_Hughes | LinkedIn If you didn’t know, social selling is a reaction to the self-educated buyer. But in spite of the name, it is not selling on social. It’s subtler than that. Let’s start at the beginning This isn’t about social selling vs cold calling.  We as sellers no longer call the shots.  Buyers...

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by Alex Low | @Alexander_Low | LinkedIn I have just had an amazing weekend away with my wife, celebrating her birthday and getting some much-needed rest from being the parents of a two-year-old. We stayed at the Dormy House Hotel in the Cotswolds and it is an amazing place: location, food and staff were brilliant....

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by Tim Hughes | @Timothy_Hughes | LinkedIn 1.    There is no ROI in Social Media I wrote this article in March 2015, nearly three years ago Using Twitter to get C-Level Appointments a Case Study #Socialselling https://timothyhughesuk.wordpress.com/2015/03/23/using-twitter-to-get-c-level-appointments-a-case-study-socialselling/ via @timothy_hughes The article goes through how a friend of mine was (he still is) getting C-Level...

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by Adam Gray | @AGSocialMedia | LinkedIn Let me explain… At Digital Leadership Associates we believe that “social” is the transformational technology of our age, we believe that many of the world’s most successful companies don’t “happen to be good at social as well as being successful” but that they are successful exactly BECAUSE they...

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by Tim Hughes | @Timothy_Hughes | LinkedIn Sitting in Singapore after on-boarding our reseller, I was reminded about there are two rules of thought around Social Selling. There is one where you assume that Salespeople are idiots and don’t want to do Social Selling, so you find ways to force them to do it, even...

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Organically grow the holistic world view of disruptive innovation via empowerment.
OUR LOCATIONSWhere to find us
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GET IN TOUCHAvantage Social links
Taking seamless key performance indicators offline to maximise the long tail.

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