by Tim Hughes | @Timothy_Hughes | LinkedIn Beware of the social media guru! I recently read an article by one of them about why personal branding for a salesperson was useless. Really? Let’s remember where we as sellers (and marketers) have come from. In the past, the only way people got to find out about...
by Alex Low | @Alexander_Low | LinkedIn Cold-calling still works in 2017. But only if you’ve done the digital groundwork in the first place. Here are 10 straightforward steps you can take, from LinkedIn to working with your marketing team, to line up the first of many meetings. 1. Build your personal brand on LinkedIn...
By Richard Doyle | @Deverons1 If you are like me, you hate the number of spamming emails, messages and InMails that come with the new digital age. The digital world has opened up a whole new landscape for lazy people. They can sit at home or in their offices and inundate us with products or services...
By Richard Doyle | @Deverons1 I was watching TV one Sunday morning recently and I was struck by an article about Japanese whisky. Although it divides opinion, there is no question that the Japanese whisky industry has developed a wonderful product that is winning awards around the world. The one thing that stood out for me...
by Tim Hughes | @Timothy_Hughes | LinkedIn Earlier this week we posed a series of questions that sales professionals could ask the marketing team as we head into 2018. In the interests of balance, here are some questions that sales must answer in the interests of the business. Ready? Here we go! When are you...
by Alex Low | @Alexander_Low | LinkedIn Based on recent conversations with Microsoft and LinkedIn it would seem so. Microsoft now market Dynamics 365 and Sales Navigator as a relationship sales tool. LinkedIn are focussing more on Sales Navigator for account management rather than out-and-out new business. I also see it supporting Account Based Intelligence...
by Tim Hughes | @Timothy_Hughes | LinkedIn From time to time I get asked to give my thoughts on a radio show that the German software company SAP runs. It’s always great to attend, partly as there are always great guests on there and also because Bonnie Graham the host is such a bundle of...
by Alex Low | @Alexander_Low | LinkedIn It’s interesting to see that the debate on cold calling is starting up again. Maybe people are running out of things to talk about. In my opinion, if you are still debating this, it just shows how far behind the curve you are in terms of understanding where...
by Tim Hughes | @Timothy_Hughes | LinkedIn After leaving university I joined a company called International Computers Ltd (ICL), which has long been absorbed into Fujitsu, on their graduate scheme. Certainly changed my life. They trained all their graduates on how to give a presentation, something that stuck with me for life. They also did...
by Adam Gray | @AGSocialMedia | LinkedIn Time and again people extol the virtues of cold calling AND social selling as some sort of hybrid approach…well forget it. Cold calling simply doesn’t work anymore. Hold on all you “old school” salespeople who say, “I still get my best leads and business from cold calling”. It’s...
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