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10 Elements of Social media Automation that Make you Look Like an Amateur …

October 23, 2019
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by Tim Hughes | @Timothy_Hughes | LinkedIn

  1. Posting across multi-platforms. For example posting the same content on Instagram, Facebook, Twitter, etc … It may well “save you time” but it steals time from your followers who probably follow you on multiple platforms ….  The classic is using products like Buffer to multiple-post.
  2. Another clue, you are posting on multiple platforms is your use of hashtags where hashtags shouldn’t appear. Hashtags are fine on Instagram and Twitter, but don’t use them on Facebook.  And you should use a maximum of three on LinkedIn.
  3. Using hashtags where you don’t need them. When Twitter first started you could only search on hashtags, if you wanted to search on sales for example you had to write #Sales. Now you can search on any word, writing “#How to use #Hashtags in #Sales” just makes your tweet difficult to read, you get the sales result with “How to use hashtags in sales”.
  4. Auto Direct Mails (DMs), while I can imagine you do get 1 in 100 responses and that makes it “worth while”. Maybe it’s the sheer volume I get, but they (pretty much) all get deleted.
  5. Paper.io – It was great in about 2014, but we have moved on.
  6. Automated posts thanking your most interactive followers, again in 2017. You stand out from this noise. Social Media posts need to be interesting, adding value. Appreciate you may want to thank people but we all know this is automated, so is there any currency really with this?
  7. Any form for automated thank you – For following, for RTs …. it’s 2017, if you want to engage. Have a proper conversation with me on Social.
  8. Tagging. Now there are two types of tagging. 1. Where I have given you permission, it’s a bit like a CC on an email. “Tim I want you to be aware of this” the second type is nothing short of spamming. 2. This is where people go back and forth, just tweeting handles. 
  9. People tweeting the same tweet all at the same time.
  10. TrueTwit Validation

People who read this article also read these:

https://dlaignite.com/why-social-selling-shouldnt-scare-you-to-death/

https://dlaignite.com/the-myers-briggs-of-sales-how-do-i-benchmark-my-sales-team/

https://dlaignite.com/why-salespeople-need-to-prospect-but-its-all-about-prospecting-efficiency-and-effectiveness/

 

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AVANTAGEHeadquarters
Organically grow the holistic world view of disruptive innovation via empowerment.
OUR LOCATIONSWhere to find us
https://dlaignite.com/wp-content/uploads/2019/04/img-footer-map.png
GET IN TOUCHAvantage Social links
Taking seamless key performance indicators offline to maximise the long tail.

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