by Adam Gray | @AGSocialMedia | LinkedIn I have just finished my second 2 week spell in Winnipeg on boarding our North American partner, in fact I am writing this as I’m sitting at Winnipeg airport on my way home to the UK. They are a great organisation to be working with because they have...
by Adam Gray | @AGSocialMedia | LinkedIn Since Donald Trump became the President of the United States of America one of the very great (depending on how you look at it) strengths/weaknesses/problems of social media has become incredibly obvious. We work with organisations that want to deploy social media as a tool to raise awareness,...
by Tim Hughes | @Timothy_Hughes | LinkedIn Microsoft are ushering in a new era of what it means to be social. More importantly they are building technology platforms to enable you to understand what people are saying about your suppliers. In real time. This can now give you great insight into your end to end...
by Adam Gray | @AGSocialMedia | LinkedIn I like to think of myself as an innovative person. Not so much an entrepreneur, but definitely an ideas man. So, being that I’m also a control freak it leaves me in a bit of a dilemma. I love new ideas…but only if they’re mine! I’m sure that...
by Adam Gray | @AGSocialMedia | LinkedIn Social media is here. 3,500,000,000 use social media regularly. 57% of the buying process is complete before the seller even knows that they buyer is buying. 80% of job vacancies are now filled via LinkedIn…these stats (and many more) have been in the public domain for a long...
by Tim Hughes | @Timothy_Hughes | LinkedIn I was called into talk with a customer the other day. The conversation started in a very guarded way but it soon became obvious they had been burned by many a “digital marketing agency”. Well every “old school” PR agency and advertising agency has rebranded itself as a...
by Adam Gray | @AGSocialMedia | LinkedIn When I first moved from “digital marketing” so social media, some 10 years ago I had a successful design agency catering for SME businesses, and selling social media to these organisations seemed like the obvious next step in my development. These are small (less than 500 staff) agile...
by Adam Gray | @AGSocialMedia | LinkedIn I’m sure you’re sick of hearing that digital transformation, Customer Experience (CX), and marketing automation are all the next big challenges that need to be tackled and perhaps they were…once. But now the landscape has changed markedly. With the announcement from Wetherspoons last week that they have deleted...
by Adam Gray | @AGSocialMedia | LinkedIn Today, I’m looking out of my home office window at 1/2 foot of snow and a blizzard blowing. Despite the fact I have a 4WD car I would get stuck if I tried to go any distance. I was thinking about how this “interruption” to business could have...
by Tim Hughes | @Timothy_Hughes | LinkedIn I’m sitting in my local garage getting my car fixed going through my note book. In it I write quotes spoken to me at meetings by customer and prospects. One quote I thought was good was:- “People don’t choose to be in email, they don’t choose to be...
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