By Izi Singleton | @DigitalLead_Iz I have been fortunate enough to work at DLA for nine months now and am frequently in awe of the people I get to call my colleagues. In an effort to get to know them all a bit better; to find out what makes them tick; to get under their...
by Alex Low | @Alexander_Low | LinkedIn I have been mulling this for a while. Having led a social selling programme on LinkedIn for a global real estate firm and am now advising a number of firms, large and small, this is what I have come up with: Of course, there are assumptions which have to...
By Izi Singleton | @DigitalLead_Iz In an effort to get to know my colleagues at DLA better, I have decided to interview them and give you all an insight into their thinking. This week, the spotlight is on our co-founder Adam Gray. Adam is one of the best in the biz – a published author...
By Peter Springett | @PeterSpringett Thought leadership. I know. It’s one of the most over used phrases in business, not least in marketing. But it deserves closer examination and in my opinion a better definition for 2017. At Digital Leaders Associates, we believe thought leadership sits at the intersection of Innovation (original thinking, new discoveries);...
by Adam Gray | @AGSocialMedia | LinkedIn You know how some people seem to get all the breaks? For some reason they are really well regarded in their industry and everyone seems to talk about them as if they are an expert? You know how sometimes these people are not as good as you, but...
IMPORTANT ANNOUNCEMENT To all of our subscribers, followers, clients, suppliers, networks and of course friends we have some really really exciting news that we have been keeping under our hats for a little while. As you know Digital Leadership Associates is (generally regarded) as the world’s best exponent of social selling & social strategy and...
by Tim Hughes | @Timothy_Hughes | LinkedIn When I worked in the corporate world, I was lucky to work for a sales leader who “got” Social. Not in a “I say I understand because I need to politically”, but in actual deeds. As somebody once said to me, “in leadership, somebody that “gets” Social...
By Katie King | @katieeking Today, the growth and evolution of an organisation strongly depend on its ability to integrate technological innovations, and the general thought process is that to thrive in these changing times, a company must adapt quickly. The rapid pace of digital transformation has caught many established businesses off guard, and we’ve...
By Paul Ellis | @PaulEllisUK Many small businesses I speak to have a fairly low regard for using social media for business. Their attitudes to social media include that it is irrelevant; using it but it doesn’t work or tried it and it didn’t work; or simply don’t have the time for it. If this...
by Adam Gray | @AGSocialMedia | LinkedIn In the past, I worked for a large technology company and they had some fantastic marketing automation software which promised to revolutionise marketing. And it did, but not in the way that clients had hoped for. Let me rewind a little bit. Most people in marketing have twigged...
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Copyright by BoldThemes. All rights reserved.
