by Tim Hughes | @Timothy_Hughes | LinkedIn I recall reading articles back in 2015 about how there was no ROI for Social Selling. Here at Digital Leadership Associates (DLA) www.social-experts.netwe proved back then there was an ROI and subsequently keep publishing how our clients are get massive returns using social. I make no apology for...
by Tim Hughes | @Timothy_Hughes | LinkedIn It’s a good question to ask. After all, if you are embarking on a social Selling program then this isn’t a tick box exercise is it? I only ask, as we do see a lot of people wanting somebody to come in and talk about social selling hoping...
by Philip Hesketh | @PhilipJHesketh | LinkedIn Employee trust in their organisation is affected by their leadership and is critical to maximise employee motivation, engagement and to align employees with company goals and objectives. Research tells us that only 51 percent of employees trust their senior management, and only 28 percent believe CEOs are a...
by Tim Hughes | @Timothy_Hughes | LinkedIn Dick Rowe was the man who famously turned down The Beatles. His job was to spot and select talent for the Decca Record Label, one of the big record labels of the day He famously said to Brian Epstein, The Beatles Manager after their audition, “Guitar groups are...
by Tim Hughes | @Timothy_Hughes | LinkedIn Being as I know something about social selling I always chuckle when I read articles on what people think it is. Especially from people that don’t know what social selling, or guess what social selling is. Today I read an article from a highly respectable, multiple book written,...
by Tim Hughes | @Timothy_Hughes | LinkedIn Thanks to Philip Hesketh (@PhilipJHesketh | LinkedIn) for his contribution in writing this piece. I’ve written before about how to prospect with Social Selling, and I wanted to update you on some of the work we are doing with companies to transform to Social only prospecting. The objective is...
by Tim Hughes | @Timothy_Hughes | LinkedIn Yesterday I attended my partners, niece’s wedding. It was a lovely day. Two people obviously very much in love, bringing together family and friends to celebrate that love. We were blessed with a beautiful sunny day. The ceremony took place at Reigate Golf Club, which offers couples the...
by Tim Hughes | @Timothy_Hughes | LinkedIn I have laugh about some of the blogs I see by some of the “sales gurus” out there. I do understand that when you work for yourself you will want to appeal to as many people as you can, I guess. You have to put food on the...
by Tim Hughes | @Timothy_Hughes | LinkedIn Was reading the usual vested interests pouring onto a LinkedIn post about social selling vs cold calling. I’m a lover of irony, I thought here we have cold callers telling me how great cold calling is, on social. Surely if it was any good they would cold call...
by Tim Hughes | @Timothy_Hughes | LinkedIn This is written for all sales leaders of a certain age that might find social selling scary. If you are that person, read on, if you know one of these people, please share this with them. Before, I start I need to state that I’m 54 (in fact...
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