by Tim Hughes | @Timothy_Hughes | LinkedIn We were called in to see a prospective customer the other week by the marketing director and were told we needed to meet the marketing manager. “I don’t know why you are here really” said the marketing manager, “we are already social selling!” “Are you?” was my reply....
by Alex Low | @Alexander_Low | LinkedIn In my experience, there are currently three trains of thought in the market today when discussing to what extent a business is social. We don’t need it. Our brand speaks for itself and our buyers don’t use social anyway. We are already social and are being social. Marketing...
Sales People You Only Have 200 Days a Year! Use Them Wisely
2017-10-26 11:10
by Tim Hughes | @Timothy_Hughes | LinkedIn There are 365 days a year. Taking out weekends and holidays leaves you with about 200 days. That is only 200 days to make or, better still, over achieve your number. As sales people we don’t have time. A key skill of all sales people is to decide...
How to Sell a Lamborghini on LinkedIn
2017-10-16 7:10
by Adam Gray | @AGSocialMedia | LinkedIn Social media sometimes provides interesting insights into the human psyche. How people, despite their own experiences, sometimes fail to see and believe what’s going on. Whilst travelling to Canada I had an experience of this which made me smile and made me think about how so many people...
by Tim Hughes | @Timothy_Hughes | LinkedIn In this interview Tim Hughes (@Timothy_Hughes) talks about the three reasons why WeChat is the number one social network; why its innovations continue to be copied by silicon valley; and whether the likes of Facebook, LinkedIn, Apple Pay, and Amazon will be able to catch up. His co-host,...
“We Employed Interns to do the Social Media”
2017-10-28 16:10
by Tim Hughes | @Timothy_Hughes | LinkedIn “We employed interns to do the social media”. This was an actual response from a large software company we recently talked to. Put it another way, they were telling me I was wasting my time. As I had nothing to lose I thought I would ask “Why aren’t...
By Andrew Ford | @AndrewFordUK Artificial intelligence is the next strong phase of technology innovation around the world. It has generated momentum in startups and established businesses, as the gold-rush across a number of sectors continues. AI will have a huge impact on a number of industries, such as health, education, transport, energy. The list...
By Richard Doyle | @Deverons1 In many subjects, we in North America are very myopic. We see ourselves as being on the leading edge of various technologies. And while it may be true that we are on the leading edge sometimes, our ability to lead by adopting new approaches is often lacking. Socials selling is...
By Richard Doyle | @Deverons1 I was recently engaged by a client to develop their customer base. They manufactured a product that needed to be sold through non-traditional channels of business. Although it has been years since I have actually had to develop a virgin customer base, I thought no problem, I will use the...
By Peter Springett | @PeterSpringett Where’s Tony Stark when you need him? Or Professor X? If you’re a fan of action movies, you’ll know them respectively as the mentor-figures in the Marvel and X-Men franchises. And both come to mind when it comes to unlocking the creativity of your employees. Why do you need a...
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