by Tim Hughes | @Timothy_Hughes | LinkedIn Can I just Press a Button and have 20,000 Followers and be a Thought Leader? If you have got this far in reading this article I guess you probably know the importance of social media. Here at DLA we get asked everyday about how much time people should...
by Tim Hughes | @Timothy_Hughes | LinkedIn I purchased an Amazon Echo for Christmas and we have got used to Alexia being part of the home. From switching the kettle on to shopping lists, Alexia is helping us with some of the chores. AI is already upon us and while some people will go into...
By Alex Blakeway | @AlexBlakeway If you are looking to accelerate your business through social media these are 5 great starting points to become a social media rock star! Set your vision and dream Set out what is the dream, this should be something so big it seems nearly impossible to achieve. The vision should...
By Christine Bailey | @christinebailey Social media has knocked down the barriers that separate corporate reputation, brand, and marketing. But organisational structures are still stuck in the dark ages – with separate functions for corporate communications and marketing. That needs to change, and fast. Why? According to a new report from The Conference Board, “Unlocking...
by Adam Gray | @AGSocialMedia | LinkedIn I’m Adam Gray, Co-Founder and I’ve been in marketing all my working life. Over the years I have met literally thousands of marketing managers and most of them make some fundamental mistakes in what they do. Oddly, it isn’t because they don’t know what they should be doing...
by Adam Gray | @AGSocialMedia | LinkedIn Having worked in the social media space for some years I have been fortunate enough to engage with a large number of organisations ranging from owner managed micro businesses right up to multi-national conglomerates and I have seen a huge paradox in how businesses behave, a paradox present...
by Adam Gray | @AGSocialMedia | LinkedIn It’s time for a rant…perhaps because I’m still on a post-Christmas diet and therefore a bit grumpy! So, I’m sorry about this. Here we go. I’m tired of people working at large corporations (you know who you are) posting the same stuff as all of your colleagues. I’m...
by Adam Gray | @AGSocialMedia | LinkedIn There are a number of different levels at which social media resonates with businesses (and individuals) as a tool. We all know how valuable social media can be as a way of engaging our audiences inside and out, because, unlike other types of media it is many to...
by Adam Gray | @AGSocialMedia | LinkedIn This Spring The BIP is being held in Bassenthwaite in the Lake District in a lovely country house hotel. It is a two day immersion event where business owners and managers get to listen to some great speakers and take part in some fantastic exercises to help them...
by Tim Hughes | @Timothy_Hughes | LinkedIn Before sitting down and writing this, I thought I would Google “CEO” and find out what is the definition of a CEO. Wikpedia states, a CEO is “charged with maximizing the value of the entity, which may include maximizing the share price, market share, revenues, or another element”. ...
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